Designer Monika Sood wanted to launch a new retail store that catered to the ever changing taste of the women in the age of 15 to 40. The vision is t retail vibrant new collection that would be updated every season. The company approached Owlworx to create a logo for this retail chain.
Women use fashion accessories to transform regular clothes into stand out ouftfits. They use accessories to make them stand out from the rest and express their individuality. They use accessories to make them shine.
The retail store “Youshine” was created, the logo symbol is a star that captures the potential every accessory has to turn a woman into a star. Accessories that can make them stand out, make a statement & shine.