Uvanera is quite well know as an exporter of premium leather soles in India. They now wanted to move up the value chain and launch a luxury footwear range in Europe. So Owlworx was assigned the task of christening the brand and creating a visual identity so the brand could put their best foot forward in the crowded luxury footwear space of Europe.
Uvanera is primarily target at women who are shoe connoisseurs and absolutely love their footwear. They care about the details; the craftsmanship, the quality, the design… the works! And we had lots and lots of choices for them. And so we came up with the visual idea of infinity. We used the infinity symbol and ever so slightly gave it a creative twist. So it also looked like minimalistic interpretation of feet. Indulge your pretty feet with infinite options from Uvanera!
June 25, 2022